Hello, I’m ZSO. (On paper you may also know me as Sara Blake.) I’m an Interactive Art Director, Designer, and Illustrator living and loving in New York City.

ZSO (pronounced |z?|) is a collection of letters that I find aesthetically and phonetically beautiful. Together they make sound much like “so,” the adverb which means “to such a great extent.” I am a person of extremes, for better or worse (most often the latter), so the ring of it was fitting, and the moniker has since stuck for good.

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