Repensando os Maços de Cigarro

O Governo Britânico está com a proposta de passar a vender cigarros em embalagens simples, sem o apelo visual do branding da marca. Tudo isso para limitar ainda mais o interesse que os cigarros podem causar nas pessoas.
O estúdio Build foi convidado pela revista ICON para experimentar como que essas novas embalagens poderiam ser. Tudo que é supérfluo foi removido, sobrando apenas uma sensação ultra genérica.
Agora só falta saber se funcionaria.
Ludvig Bruneau Rossow

My name is Ludvig Bruneau Rossow, and I’m a graphic designer based in Oslo, Norway. I mainly work with printed matter, and my work varies from visual identities to editorial design and packaging. In my opinion design should have a function, and not just appear as decoration. The ideas behind my projects varies from technical to emotional conceps. I graduated from the Graphic Design department at Westerdals School of Communication in 2010, and currently I’m working full-time at the Norwegian design studio Uniform.
Toko

Toko is a multifaceted creative practice committed and driven by passion. Formerly based in Rotterdam, The Netherlands and since 2008 permanently operating out of Sydney, Australia. It’s creative output can be appreciated through their extensive portfolio of work realized for both national and international clients in a diverse range of fields.














